You may have a thousand questions in your mind and the most obvious ones being why does your business even need a CRM and are we suggesting that you cannot do business without CRM? You certainly can manage a business without a CRM system if you love the old ways of record-keeping and do not wish to understand how your business is performing or how better it might perform in the future.
CRM has emerged as a game-changer in the business world. It helps businesses manage their customer relationships and data in a more organized manner, provides deeper insights and streamlines the way businesses communicate with potential prospects, customers, and team members. But even while choosing a CRM system, you need to ensure that your business requirements are met without compromise.
You need an intuitive CRM that will streamline your business processes and provides you with powerful tools to manage every aspect of your business from a unified platform. Microsoft Dynamics 365 CRM is a powerful and highly flexible CRM solution. With the help of certified Microsoft Dynamics CRM Business Partners, you can configure the product to meet a wide variety of different industry and business processes, no matter how complex these processes or requirements may be.
If these arguments aren’t enough to convince you, let us give you 7 best reasons to invest in MS Dynamics CRM.
Reason #1: Boosts sales
MS Dynamics comes with a Sales module which allows you to manage your sales process effectively. The intuitive user-interface simplifies the entire process of lead qualification while driving successful lead conversion to customer accounts. Your sales team can keep a track of all the business interactions and update the status of each opportunity right in the system. It also provides detailed information about the customers’ previous purchases so that when your executives handle a sales query, they aren’t left stranded and clueless.
Reason #2: Provides crucial insights
You cannot run a business efficiently without having access to the numbers. MS Dynamics CRM provides insightful business intelligence (BI) capabilities such as real-time dashboards, flexible reports, data visualization, and in-depth analytics. These provide crucial information that you need about running your business successfully. Microsoft Dynamics 365 works with Microsoft’s well-known BI service, known as the Power BI. Power BI is a self-service analytics tool that automatically refreshes the data displayed in Microsoft Dynamics 365 (online). Therefore, you and your team have access to fresh data in real-time.
Reason #3: Easy to use and integrate
You don’t need extensive training sessions to get your team started with MS Dynamics. It is not only easy-to-use and integrate but also lets you work with products you’re already familiar with. It offers a choice of deployments and has thousands of partners that service and support the platform across many countries.
Reason #4: Hosted on-premise and on Cloud
One of the best features of MS Dynamics CRM is that it can be hosted on-premise as well as on Cloud. You get the liberty to choose the host depending on your business size and requirement. If you’re a small business and aren’t looking out for a huge investment in CRM, hosting Dynamics 365 on Cloud might be the perfect option for you.
Reason #5: Cost-effective CRM
Budget becomes a huge constraint for small and medium businesses and is often the major reason why SMBs don’t want to invest in CRM. With MS Dynamics, your budget is no longer a constraint. You can buy licenses according to your team size and you can choose to host it on Cloud to avoid on-premise setup costs. Hosting the system on Cloud will cost you a nominal rental and platform will be responsible for its maintenance so that you can focus on your business without worrying about anything else.
Reason #6: Better marketing opportunities
Apart from making your sales process more streamlined, MS Dynamics CRM helps you efficiently manage contacts, leads, and campaigns including prospect and customer segmentation, as well as campaign planning and execution. You can even get access to analytics, comprehensive reporting and seamless collaboration between sales and marketing.
Reason #7: Seamless customer service
With Dynamics 365, tools specific to customer service which helps you manage support and customer retention lifecycle. You can make it easy for your patrons to find answers through self-service, community, or social channels, and intelligently route cases from any channel to the right agent for quick resolution. Create opportunities to improve the service experience through direct survey feedback, discussion forums, and social listening through Dynamics CRM.